Personal Tasks:

• Conducted user interviews/testing and constructed journey map highlighting pain points

• Researched market of chore tools and analyzed competitor success/features

• Delineated primary user personas and additional stakeholders to help guide feature choice

• Designed high-fidelity prototypes on Figma

Skills:

• Product Management

• Market Research

• Journey Mapping

• Data Analytics

• Go-to-Market Strategizing

FIND AN OPPORTUNITY

Once we identified the chore white-space, we interviewed parents and teens to better understand their problems with managing multi-person households, and obtain initial feedback on our product idea. With a ton of useful research, we mapped the parent/child user journey (see left) to highlight key tensions. We found that some major problems were unsatisfactory completion of chores and lack of reward for good work.

RESEARCH

With a narrowed focus on the aforementioned pain points, we conducted market research to compare existing solutions and see where they fell short. Since people wanted to avoid spending additional money on traditional solutions (see left), we decided to work with a digital solution. A competitor matrix was defined comparing digital solutions in depth, and we noticed useful features that were missing from the market.

PROTOTYPE

We then built a working prototype on Figma and tested it in rapid iterative sprints. On the left is a content model highlighting our software composition, linking the main panels of our app. This helped us visualize flow of our wireframes, as well as the buckets we needed to present on our dashboard. After sufficient usability testing, we refined our solution to a marketable, functional product. Scroll further to see our Chorable app!

For parents who are sick of pulling their hair out organizing chores and who want to foster self-discipline in their children, Chorable is a new app that makes this once burdensome and conflict-ridden process simpler and more fun for the whole family!

Catered to both parents and kids, Chorable offers easy assignment of chores and monitoring of chore completion, as well as access to 3rd party rewards (eg. Starbucks gift cards) and ability for kids to trade chores on our Trade Center.

ASSIGN CHORES

Parents have the ability to create a new chore and add it to their personal Chore Bank so they don’t have to create it again. From here they can assign the chore to another family member, as well as include details on date-to-complete and add a chore description. Parents can also track their assignees’ chore list and track their due dates.

VIEW ANALYTICS

Assignees are given a certain number of points upon chore-completion (points are determined by the assigner). Chorable tracks RESPONSIBILITY and EFFICIENCY metrics of assignees’ chores using our specific algorithm, and presents each individual’s progress in the analytics dashboard.

PURCHASE REWARDS

Chorable provides users with 3rd party rewards for satisfactory chore completion, as well as the convenience to provide a personal reward (eg. use the car for a full day). Chorable also lets users purchase the reward through the app itself instead of redirecting users to an external site.

PROPOSE TRADES

Finally, Chorable allows kids to trade chores among each other, should they be interested in another user’s chore/reward. Users have the option to accept/deny a proposed trade, and both parties are notified in the process.